(a) The life of an approval for each advertisement is 12 months from the date of that approval. E.g. 14/Oct/2009/00**** (i.e. day/month/year/reference number) expires 14th October 2010.
(b) In the case of TV/Cinema submissions, we strongly recommend that you keep us 'in the loop' after the interim approval stage by advising us of any changes as the concept develops. This may involve a further interim script, a shooting script, casting, music, etc. The finished commercial for final approval should be accompanied by a matching post-production script and you should allow time for this in your planning.